Your business can no longer tread on market volumes only. You need to have an image too. Branding is a complicated science now. There are both internal and external elements of it. However an entire branding exercise begins with the creation of your identity. In other words – your logo.

Viral Marketing is not what they tell you it is. It is hardly marketing actually. In this article we take a closer look into the subject of going viral and its implications for your brand. Do you actually benefit from a viral campaign?