Do we deal with Mario, Peach or Bowser? – A Gamification User Type Study
Like in every user-centred design process, the most important thing to start with is getting to know who you are designing for. This can be even more relevant in gamification than in other disciplines, because gamification addresses the user’s motivation and tries to activate him for a special purpose. The result is simple: If your […]
Why Bitcoin Is More Risky Than You Think And Online Businesses Need An Ethical Compass
Why Bitcoin seems nothing more than risky investment? Bitcoin is incredibly risky because it’s not endorsed by any government, commodity market or recognised as an asset. It has no genuine value in and of itself. Though Bitcoin has revolutionary potential, but will always be risky because it is an off- base technology whose creators are […]
[Infographic] Game of Thrones of Sales and Marketing
Although Sales and Marketing factions have such a common cause, yet no one recognises the other’s job. Read more about it in the excellent infographic published on Salesforce sent by Erin Gentry.
Google Doodle Sonata: Google Doodle Celebrates Achille-Claude Debussy
Another masterpiece from Google. The Google Doodle Celebrates Birthday of Achille-Claude Debussy, the 19th century French Classical Music Composer
Your #Quote Here: The Tweet list of Social Media Quotes
Summer is upon us and we are happy. We are curating tweets that say something about Social Media and we are doing it right here. We aim to reach a 100 quotes and we want you to be one of the tweeps.
Thank you for RT: Life of a Social Media Manager at the Movies
If Hollywood comes up with sequels of the Social Network then it should be about a Social Media Manager. Here are some titles inspired by some hit movies which we thought should be great.
Google Celebrates Mother’s Day with Action Doodle
The Google doodle on Mother’s day is an absolute fantastic ode to mothers out there and those who are using the search engine. In keeping with the Google tradition of commemorating special events with a creative doodle, they have come out with this actionable doodle. Much in sync with the style we have seen during […]
Are you an Organic lover?
It goes without saying that brands available today have to devise the best social media strategies to keep up with the ever growing market. We also know that a comprehensive and suitable social media strategy does not sprawl up overnight. A lot of brainstorming and self identification goes in for a brand to come up […]
Psychic powers can help create better viral campaigns
For years, great Social Media Consultants have tried hard to seek a formula to create self propagating, quick spreading campaigns which are commonly termed as ‘Viral’. Advertising geniuses (like the ones we recently witnessed) and digital gurus have given their shot to decipher the components of a great viral campaign. There has also been some […]