A Handy Guide to Design a Perfect Logo for your Tech Brand
Your business can no longer tread on market volumes only. You need to have an image too. Branding is a complicated science now. There are both internal and external elements of it. However an entire branding exercise begins with the creation of your identity. In other words – your logo.
7 Social Networks Parodied Left Right & Center
This blog post curates videos which parody different Social Networks. From Music Videos to ad films, There are too many Parodies going around on the internet. We just found the gems.
Social Media has triggered a D.I.Y. movement. Here are 4 good reasons why you should join it.
Do it yourself art and craft is spreading like wildfire. From home baked cup cakes to corporate party decorations, DIY has made its impact. It saves resources and helps build community feeling. Read this exclusive post from Organic Social on the unique world of D.I.Y.
Myspace: First Look
Music and Social Media, should have been a totally addictive combination. On the contrary, things in reality are quite different. The music focused social network, Myspace which was almost abandoned is making a comeback with new looks and new features. A $20 Million campaign looks forward to attract music lovers and musicians back to this once huge social network. Take a first look.
Viral Marketing De-Constructed: What does ‘going viral’ mean and how does it matter for your brand?
Viral Marketing is not what they tell you it is. It is hardly marketing actually. In this article we take a closer look into the subject of going viral and its implications for your brand. Do you actually benefit from a viral campaign?
Can Real Beauty Sketches Parody Sell Men’s Clothing?
So the Dove Real Beauty Sketches campaign spewed up dozens of parody videos across the internet. I had a chance to go through them because yeah, that’s my entertainment. While the original campaign didn’t get a thumbs up from the critics worldwide and feminists panned the whole idea by rejecting the “You are more beautiful […]
Creative agencies ought to be more careful: Here’s why?
This sounds like a classic Greek story. Mighty ones brought down by a simple failure to foresee consequences. Ford Motors and it’s global creative agency JWT just bit the dust with release of unapproved ads that defy decency at all levels. Set aside all the PR apologies, it’s hard to believe such a mess-up from a brand […]
Pinterest Strikes Back: The Visual Pinboard will uniquely rule eCommerce [INFOGRAPHIC]
A long time ago, in a galaxy far far away… If Facebook is the City, Twitter is the Newspaper, YouTube is the multiplex then Pinterest is really the marketplace. For long there has been a flood of social networking sites and we have all been to them in our own time. The USP of a […]
Fooling around with the New Pinterest
While the new look of Pinterest got so much attention last week, there is still a lot of word flying around about the new analytics features that came along with the new look. With these upgrades Pinterest proves it’s seriousness in the Social Media arena. It is noteworthy that Pinterest not only introduced cosmetic changes but […]
Social Gamification 101 – Lessons from Marvel: Avengers Alliance
Our learnings from Marvel’s strategy on social media and films. We played the Marvel: Avengers Alliance game on facebook for some time and got really engaged in it. So we decided to break it down for you.